What Is the 2% Rule in Real Estate? Pros, Cons,

  This article was updated March 17, 2021. I get why newbie real estate investors might be enticed by the 2% rule. In short, the rule states that if you can rent the property for 2% of the purchase price, it will cash flow. Is that true? Occasionally… but in...
Here’s How the Wealthy Invest in Real Estate

Here’s How the Wealthy Invest in Real Estate

It was a beautiful sunny spring afternoon about three or so years ago. I had a meeting set up at Starbucks with a potential investor, Stu. Why Starbucks? You probably guessed it—it offers a comfortable and semi-private setting for people to have a conversation and...
How to Extract the Intrinsic Value of Real Estate

How to Extract the Intrinsic Value of Real Estate

Imagine this scenario: It’s 2021. Everything and everyone around you is the same as when you went to bed last night. But you suddenly realize that prices on everything have reverted a half-century. But only for you. And only when you buy. Houses, cars, and chewing gum...